Big hotels’ plan to win customers from Airbnb

Airbnb’s remarkable success and a $25 billion valuation has come at a cost – to competitors. It claimed almost $1 billion in disruption revenue last year, by some estimates. But now the hotel industry, still reeling from the sudden rise of the upstart lodging company, is fighting back.

Source: Hotel Marketing
Big hotels’ plan to win customers from Airbnb

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