Can OTAs upstage Google’s travel updates and reclaim mobile customers? Google’s recent travel updates include consumer-friendly booking tools such as hotel smart filters and enhanced flight price tracking, but threaten to overshadow travel providers’ own mobile platforms unless they leverage more predictive analytics and real-time inventory changes. Source: Hotel Marketing Can OTAs upstage Google’s travel updates and reclaim mobile customers?
Customer experience becomes inherently mobile at Starwood As technology touches every aspect of our lives, Starwood is adapting to the ongoing evolution of customer behavior by continuing to integrate mobile technology into all aspects of the guest experience. Source: Hotel Marketing Customer experience becomes inherently mobile at Starwood
How Amadeus Hotels Plus is bringing more clarity, choice, and rewards to guests Amadeus has been working hard to equip hotel sellers with the right tools and content to meet the demands of today’s traveler with more clarity, more choice, and more rewards in their hotel booking experience. Source: Hotel Marketing How Amadeus Hotels Plus is bringing more clarity, choice, and rewards to guests
Travel agents see changes in the face of wellness travel The top trends for summer and fall travel in the wellness sector point to a strong season, with a broadening customer base and more options—and therefore, more need for a professional guidance. Source: Hotel Marketing Travel agents see changes in the face of wellness travel