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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Luxury wellness travel and the Millennial generation

Luxury wellness travel and the Millennial generation Baby Boomers may have jump-started the wellness travel boom with their affinity for luxury spas. But a new report shows that Gen Xers and Millennials are fast becoming the core demographic for this fast-growing travel sector. Source: Hotel Marketing Luxury wellness travel and […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

3 things hoteliers can learn from Airbnb’s user experience

3 things hoteliers can learn from Airbnb’s user experience One of the key lessons for hotels is to ditch the one-size-fits-all guest experience approach and strive to create unique guest experiences that are both valuable and memorable. Source: Hotel Marketing 3 things hoteliers can learn from Airbnb’s user experience

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Expedia remains clueless on how Bitcoin payments work

Expedia remains clueless on how Bitcoin payments work Building trust in the Bitcoin world can be quite a challenge these days, as companies who deal with digital currency payments hardly have a clue as to what to do if something goes awry with a customer’s payment. Source: Hotel Marketing Expedia […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Four PPC travel trends you need to act on

Four PPC travel trends you need to act on Google’s data shows that our travel planning behavior has shifted considerably; people now conduct lots of short research sessions, rather than a few, long research sessions. This makes travel marketers feel that they must be ever-present on the SERP, even though […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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