A closer look at Booking.com for Business According to Booking.com, one of five travelers use Booking.com for business travel. To gain more of that market, the company launched Booking.com for Business in 2015. Source: Hotel Marketing A closer look at Booking.com for Business
Booking.com investigates hotel over fake review Booking.com customer Tania Wittensleger discovered a review written in her name of the hotel she chose for a three-night stay in Fes, Morocco. Apparently the hotel was using a her personal details from a Booking.com confirmation email to post a fake review. Source: Hotel Marketing Booking.com investigates hotel over fake review
Best hotel loyalty promotions for July 2016 Summer travel can be both relaxing and rewarding if you take advantage of the latest promotions from hotel loyalty programs. Source: Hotel Marketing Best hotel loyalty promotions for July 2016
Smart data marketing in hospitality: The secret to maximizing direct bookings CRM Data is only one part of a hotel’s customer engagment and acquisition strategy. The more important one – and the one that drives direct bookings – is Intent Data: targeting and engaging travel consumers who are “in the market.” Source: Hotel Marketing Smart data marketing in hospitality: The secret to maximizing direct bookings