Five stars – says who? My trouble with TripAdvisor Despite the fact that virtually every week brings a new story about how useless TripAdvisor is, the site trundles on like a marauder, spewing an ever-increasing volume of freely given, unpaid “content”, as it has since its conception in 2000. Source: Hotel Marketing Five stars – says who? My trouble with TripAdvisor
Airbnb Is facing an existential expansion problem The mayors of 10 major markets around the globe are starting a task force to construct a common response to the problems that Airbnb brings. Source: Hotel Marketing Airbnb Is facing an existential expansion problem
Airbnb’s potential to become a hotel distribution partner Since Airbnb has become a dominating presence in the sharing economy, many in the hotel industry have wrestled with whether to fight it or join it. Source: Hotel Marketing Airbnb’s potential to become a hotel distribution partner
Satisfaction rises among luxury travelers, with more opportunities visible Ritz-Carlton Hotel is the top hotel brand for guest satisfaction, according to J.D. Power’s 20th North America Hotel Guest Satisfaction Index. Source: Hotel Marketing Satisfaction rises among luxury travelers, with more opportunities visible