How Google’s rich snippets features drives hotel bookings Considering how important search is in the buyer’s journey – 60% of travelers still turn to search first when looking for hotels – it’s surprising why more hoteliers don’t make use of one of Google’s best features: rich snippets. Source: Hotel Marketing How Google’s rich snippets features drives hotel bookings
Airbnb sues San Francisco over new rental legislation The short-term rental company filed suit today over a new law that requires Airbnb to verify that its hosts have registered with the city before showing ads for their homes online. Source: Hotel Marketing Airbnb sues San Francisco over new rental legislation
From Berlin to Barcelona; will Airbnb ruin our most loved cities? The Association of British Travel Agents warns that the popularity of companies such as Airbnb was leading to such an influx of visitors that there was a danger that some of Europe’s most attractive historic cities would be ruined. Source: Hotel Marketing From Berlin to Barcelona; will Airbnb ruin our most loved cities?
Cvent launches public Group Business Trends dashboard The company just announced the free, public beta release of Group Business Trends, an interactive portal that includes high-level data in four key categories: ADR, sales behaviors, RFPs, and planners. Built-in filters allow you to see our data on your specific major metropolitan area and hotel type. Source: Hotel Marketing Cvent launches public Group Business Trends dashboard