The TripAdvisor cheat sheet for hotel marketers Hive Marketing’s short eBook will give you more than 50 tips, tactics, and examples you can use to transform your hotel’s online reputation – without doing anything shady. Source: Hotel Marketing The TripAdvisor cheat sheet for hotel marketers
Hotels no longer sell rooms, they sell experiences That’s how the newest generation of travelers are viewing hospitality and – in the face of stiff competition from the likes of Airbnb and HomeAway – big hotel brands are having to adjust to meet the expectations of their discerning new clientele. Source: Hotel Marketing Hotels no longer sell rooms, they sell experiences
Airbnb and Priceline fight to be the first stop in travel planning At first glance, hotel-booking giant Priceline and alternative accommodations hub Airbnb may not seem like obvious competitors. But as with all great rivalries, each company needs what the other has in abundance. Source: Hotel Marketing Airbnb and Priceline fight to be the first stop in travel planning
Chinese outbound travelers shrug off declines in yuan value When the yuan fell to 6.58 to the US dollar, the lowest level in five years, alarm bells rang in some sectors, but not in the tourism industry, which continues to remain sanguine. Source: Hotel Marketing Chinese outbound travelers shrug off declines in yuan value