The British traveler’s path to purchase A new study commissioned by Expedia Media Solutions explores the online and offline touch points that can influence the purchase journey for British travelers. More users now engage with travel content on mobile than desktop devices, nearly 28 million versus 25 million, respectively. Source: Hotel Marketing The British traveler’s path to purchase
Video: Expedia’s CEO weighs in on the travel industry Dara Khosrowshahi, Expedia’s chief executive officer, discusses the company’s strategy and the state of the online travel bookings industry with Bloomberg’s Alix Steel and Scarlet Fu on “Bloomberg Markets.” Source: Hotel Marketing Video: Expedia’s CEO weighs in on the travel industry
Kayak debuts voice-enabled travel search on Amazon Echo Amazon’s popular Echo device integrates with a number of third-party services. As of today, that includes Kayak, where you can now use the voice assistant to search for flight, rental car and hotel information. Source: Hotel Marketing Kayak debuts voice-enabled travel search on Amazon Echo
Marriott-Starwood hits another snag The bumpy road to Marriott International’s acquisition of Starwood Hotels & Resorts has a new pothole. It’s being challenged by the owners of Starwood-affiliated hotels in Chicago and New York who claim it would violate their exclusivity agreements. Source: Hotel Marketing Marriott-Starwood hits another snag