TripAdvisor wants to become a partner in hotels booking direct initiatives

TripAdvisor wants to become a partner in hotels booking direct initiatives TripAdvisor CEO Stephen Kaufer wants hotel chains such as Hilton, Marriott, Hyatt, and InterContinental Hotels Group to offer their special, book-direct rates for loyalty program members on TripAdvisor. Source: Hotel Marketing TripAdvisor wants to become a partner in hotels booking direct initiatives

Fairmont invites new perspective with visual storytelling

Fairmont invites new perspective with visual storytelling Fairmont’s recently commissioned insights report found that guests value the hotel for its personnel, citing it as a highlight and an incentive to return. Showcasing those moments between guest and employee is therefore a logical brand element to highlight. Source: Hotel Marketing Fairmont invites new perspective with visual storytelling