Vacations eclipse business trips as primary US air travel purpose Personal leisure trips have overtaken business trips as the pre-eminent reason for US airline travel, according to a new study by Airlines for America. Airline trips taken for business purposes in 2015 accounted for 31% of the total. Source: Hotel Marketing Vacations eclipse business trips as primary US air travel purpose
Cvent to be purchased for .65 billion The acquisition by Vista Equity Partners, a private-equity firm that specializes in technology firms, would turn Cvent into a privately held company. The company’s headquarters will remain in Northern Virginia, where about 700 of its 1,900 employees work. Source: Hotel Marketing Cvent to be purchased for .65 billion
Millennials want you to comment on their online trip photos, Expedia says Millennials wish they could be more like the people they present themselves to be on social media. At least, one-third of millennials who travel feel that way, according to a study on the generation’s travel habits from Expedia and the Future Foundation. Source: Hotel Marketing Millennials want you to comment on their online trip photos, Expedia says
Travel and the chat bots With Facebook making headlines last week as it launches ‘Bots on Messenger’ where does the travel industry stand? Chat bots are undoubtedly the flavour of the month, but in the hyper-competitive travel industry brands should not forget that the end game must be customer value. Source: Hotel Marketing Travel and the chat bots