How the travel industry in India is poised to grow by leaps and bounds Research shows that the Indian consumer’s path-to-purchase of anything travel-related online is driven by the best deals. 95 percent of consumers search online before making a purchase. Source: Hotel Marketing How the travel industry in India is poised to grow by leaps and bounds
For Expedia, hotels are the losers in direct-booking push In a chart provided to Skift, Expedia lays out what it calls a conservative estimate on how hotel owners would be taking a revenue hit of around 8% because of chains’ decisions to publicly offer hotel loyalty program members lower rates on hotel websites than they give to Expedia. Source: Hotel Marketing For Expedia, hotels are the losers in direct-booking push
Airbnb vies for more of users’ time through content-driven features à la TripAdvisor Airbnb wants to become a comprehensive travel content destination by adding city guidebooks to the application while also unveiling a new matching system and an international campaign as it looks to lengthen users’ time on the platform. Source: Hotel Marketing Airbnb vies for more of users’ time through content-driven features à la TripAdvisor
Travel demand for Asia Pacific to grow by 4.6% each year until 2020 Foreign arrivals into the Asia-Pacific is forecasted to grow at an average rate of 4.6 per cent annually from now till 2020 to reach more than 657 million visitors yearly, according to PATA’s Asia Pacific Visitor Forecasts 2016-2020 report released this week. Source: Hotel Marketing Travel demand for Asia Pacific to grow by 4.6% each year until 2020