How hotels can compete for revenue against the growing threat of Airbnb Hotels that are aware of the increased value-consciousness of travelers may better hold market share against the Airbnb threat if value added features, creative bundling and rate parity are strategically executed and marketed. Source: Hotel Marketing How hotels can compete for revenue against the growing threat of Airbnb
Hotels.com reveals top hotel spenders in the U.S. According to the latest Hotels.com Hotel Price Index, visitors from South Africa spent the most to stay in the U.S. in 2015, followed by Japan in second place with three European nations tied in third: Norway, the U.K. and Switzerland. Source: Hotel Marketing Hotels.com reveals top hotel spenders in the U.S.
Starwood Hotels transforms social influencers into travel agents Starwood Hotels & Resorts’ Tribute Portfolio brand has partnered with shopping platform LiketoKnow.it, enabling travelers to browse social influencers’ curated content on Instagram, tap a photo and receive a link via email to book a stay at a featured property. Source: Hotel Marketing Starwood Hotels transforms social influencers into travel agents
Booking a hotel direct can result in big savings Australian consumer affairs show The Checkout has done an investigation into hotel comparison websites and found a lot of the time consumers get further discounts if they call a hotel directly. Source: Hotel Marketing Booking a hotel direct can result in big savings