TripAdvisor looks to counter Google by considering loyalty initiatives for first time TripAdvisor is contemplating the introduction of a loyalty program and is taking steps to increase engagement from its members as part of a plan to counter the reduced free traffic the company gets from Google. Source: Hotel Marketing TripAdvisor looks to counter Google by considering loyalty initiatives for first time
Why Choice Hotels is giving its technology team a seat at the table Robert McDowell, chief commercial officer of Choice Hotels, explains why he’s making sure the company’s technology team has a seat at the table – and not just to fulfill business requests or resolve tickets. Source: Hotel Marketing Why Choice Hotels is giving its technology team a seat at the table
Is your hotel prepared for the California Consumer Privacy Act? A raft of new data privacy laws have come into force over the past few years, and many have had a major impact on the hospitality industry. Source: Hotel Marketing Is your hotel prepared for the California Consumer Privacy Act?
Booking.com expands payment options in quest for “connected trip” The company is making progress in its vision to create a “seamless, holistic system that gives and does everything for the traveler and makes their lives easier and gives value to them.” Source: Hotel Marketing Booking.com expands payment options in quest for “connected trip”
