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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

How to choose the right attribution model

How to choose the right attribution model Just because last click is the default model in Google Analytics and most other platforms doesn’t make it the best for how you should measure your performance. Source: Hotel Marketing How to choose the right attribution model

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Categories: Marketing Articles
Posted by marketingcomgr

Google fined €1.49BN in Europe for antitrust violations in search ad brokering

Google fined €1.49BN in Europe for antitrust violations in search ad brokering The latest fine relates to its search ad brokering business, which involves Google selling advertising space related to searches carried out on third party websites. Source: Hotel Marketing Google fined €1.49BN in Europe for antitrust violations in search […]

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Categories: Marketing Articles
Posted by marketingcomgr

Pinterest, Airbnb find brand synergy with co-produced travel guide

Pinterest, Airbnb find brand synergy with co-produced travel guide Pinterest and Airbnb teamed up on a travel guide for spring and summer that includes travel hacks and trends for different types of vacations. Source: Hotel Marketing Pinterest, Airbnb find brand synergy with co-produced travel guide

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Categories: Marketing Articles
Posted by marketingcomgr

Instagram emerges as travel inspiration for millennials

Instagram emerges as travel inspiration for millennials A quarter of millennials research their holidays via the photo-sharing network Instagram, according to research from TrekAmerica. Source: Hotel Marketing Instagram emerges as travel inspiration for millennials

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Categories: Marketing Articles
Posted by marketingcomgr
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