Convincing travelers to book direct: the mindset of the modern shopper The digital revolution has created an entirely new consumer mindset. We live in an online world of shrinking attention spans and a desire for instant gratification. Source: Hotel Marketing Convincing travelers to book direct: the mindset of the modern shopper
What if the only website you ever need for travel booking was Google? Google does not want to be yet another price-comparison site but rather the main searching, decision-making, and even booking point. Source: Hotel Marketing What if the only website you ever need for travel booking was Google?
How hotels can take advantage of Facebook’s new appointment booking tool Facebook describe the new tool as allowing “service-based businesses on Facebook and Instagram [to] accept and manage appointments, customer information and send appointment reminders — all from their phone.” Source: Hotel Marketing How hotels can take advantage of Facebook’s new appointment booking tool
How experiential travel is reshaping resorts Guests no longer want resorts to be a cookie-cutter experience, and hoteliers now need to reach out to surrounding communities to offer new experiences and interactions. Source: Hotel Marketing How experiential travel is reshaping resorts
