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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Amex GBT to expand proprietary hotel re-shopping service

Amex GBT to expand proprietary hotel re-shopping service American Express Global Business Travel this year will bring its hotel reshopping function to markets beyond North America. Source: Hotel Marketing Amex GBT to expand proprietary hotel re-shopping service

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Categories: Marketing Articles
Posted by marketingcomgr

IHG experimenting with dynamic pricing for reward bookings

IHG experimenting with dynamic pricing for reward bookings IHG plans to experiment with moving award pricing in its Rewards Club loyalty program to a dynamic model, which will allow it to price rooms according to demand. Source: Hotel Marketing IHG experimenting with dynamic pricing for reward bookings

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Categories: Marketing Articles
Posted by marketingcomgr

Forbes Travel Guide unveils 2019 Star Rating Awards

Forbes Travel Guide unveils 2019 Star Rating Awards Forbes Travel Guide debuted its 61st annual list of Star Rating winners, recognizing the world's finest properties and rewarding gracious, intuitive service. Source: Hotel Marketing Forbes Travel Guide unveils 2019 Star Rating Awards

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Categories: Marketing Articles
Posted by marketingcomgr

Marketers move down the funnel

Marketers move down the funnel Over the past several years the customer journey has extended beyond the sale into post-sale adoption, satisfaction, renewal and advocacy. Source: Hotel Marketing Marketers move down the funnel

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Categories: Marketing Articles
Posted by marketingcomgr
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