Google experiments with new hotel search layout Google continues to iterate on its hotel search interface and experience for destination searches. Source: Hotel Marketing Google experiments with new hotel search layout
Hotels: Navigating the complexity of online travel Rather than resisting new technology and global players, Expedia has called on the hotel industry to be optimistic about the opportunities that lie ahead. Source: Hotel Marketing Hotels: Navigating the complexity of online travel
What hotel marketers can learn from great brand marketing Every successful brand on the planet is built upon great marketing. But huge marketing budgets aren’t the defining criteria for success. Source: Hotel Marketing What hotel marketers can learn from great brand marketing
Business travel spend resilient despite economic uncertainty European business travel spend is set to grow by 4.3% in 2019 following a year of geopolitical and economic uncertainty. Source: Hotel Marketing Business travel spend resilient despite economic uncertainty