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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Hotel direct bookings remain flat despite big marketing push

Hotel direct bookings remain flat despite big marketing push New data from J.D. Power shows that hotel guests in North America aren’t necessarily booking direct more often than in years past. Source: Hotel Marketing Hotel direct bookings remain flat despite big marketing push

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Expedia on its evolving relationship with hotels

Expedia on its evolving relationship with hotels While Expedia is not launching its own hotel brands anytime soon, the development of its VIP Plus tools for hotels does make it look a lot like a soft brand. Source: Hotel Marketing Expedia on its evolving relationship with hotels

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Forecast: Global airfares, hotel rates to rise in 2019

Forecast: Global airfares, hotel rates to rise in 2019 Room rates are expected to rise by more than 5 percent in Asia and Europe, by 2.1 percent in North America and to fall by 1.3 percent in Latin America. Source: Hotel Marketing Forecast: Global airfares, hotel rates to rise in […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

HRG deal complete, Amex GBT’s CEO talks next steps

HRG deal complete, Amex GBT’s CEO talks next steps When Amex GBT renegotiates with hotels on contracts “will more or less line up with existing contract terms, but we’re looking at that as an opportunity for our supplier partners to deepen their reach and distribution across the client base. Source: […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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