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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Booking Holdings invests $500M in Chinese ride-hailing firm Didi Chuxing

Booking Holdings invests 0M in Chinese ride-hailing firm Didi Chuxing The deal will see Booking Holdings work closely with Didi to offer its on-demand car services through its Booking.com apps via an integration. Likewise, Didi customers will have the option to book hotels through Booking.com and its sister site Agoda. […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

How Booking.com is trying to solve travel’s pain points

How Booking.com is trying to solve travel’s pain points Travel is full of discovery – sometimes not for the better. The CMO of Booking.com explains how the company is trying to ease some of those unhappy surprises. Source: Hotel Marketing How Booking.com is trying to solve travel’s pain points

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Study: 56% of travel search queries are open to competition

Study: 56% of travel search queries are open to competition Work done on travel and hospitality internet searches by Conductor negates a lot of the industry’s perceived wisdom. Despite the power of the giants, there seems to be plenty of spare space for competition. Source: Hotel Marketing Study: 56% of […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

3 surprising insights about luxury consumers

3 surprising insights about luxury consumers Luxury goods were once an old, rich, white man’s game. But a growing – and soon to be majority – clientele of luxury buyers has been quietly diversifying and defying old profiles. Source: Hotel Marketing 3 surprising insights about luxury consumers

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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