Booking.com, Expedia & Co were misleading users. They've agreed to change Searching for a hotel room online might soon get a little more transparent, at least for UK consumers. Source: Hotel Marketing Booking.com, Expedia & Co were misleading users. They've agreed to change
GCommerce honored with two Adrian Awards HSMAI honored GCommerce with two Silver Adrian Awards for digital marketing excellence. Source: Hotel Marketing GCommerce honored with two Adrian Awards
How to get the most out of the new Google hotel search interface The new design now displays four hotels instead of three and has updated filters available to the user, all in an effort to help people easily find the hotel that best fits their needs. Source: Hotel Marketing How to get the most out of the new Google hotel search interface
Hotels: Overcoming personalization’s creepiness factor The hotel industry’s innovation challenge was on full display at last week’s HSMAI Digital Marketing and Strategy Conference in New York City. Source: Hotel Marketing Hotels: Overcoming personalization’s creepiness factor
