Hotel brands under attack: How to stay relevant Google’s latest incursions on the travel sector highlight the increasing difficulties brands have in connecting directly with travelers. Source: Hotel Marketing Hotel brands under attack: How to stay relevant
What will OTA 4.0 look like? The OTA is not dead. It will just look very different as each find their own path, whether with better tech, new verticals or new customer segments or an all-in-one model. Source: Hotel Marketing What will OTA 4.0 look like?
Is a consolidated world good for travelers? As more and more travel companies endeavor to own the end-to-end traveler experience, is this consolidated world good for consumers? Source: Hotel Marketing Is a consolidated world good for travelers?
Top 5 things to know now in hotel digital marketing: May Edition This month, the latest digital innovations include Facebook Automated Ads, new Google display opportunities, and custom graphics and illustrations making a statement in website design. Source: Hotel Marketing Top 5 things to know now in hotel digital marketing: May Edition