Winding Tree executes “first” hotel booking transaction on public blockchain Blockchain travel platform Winding Tree has announced that it has successfully executed the first hotel booking on a public blockchain. Source: Hotel Marketing Winding Tree executes “first” hotel booking transaction on public blockchain
Booking.com decoupling attractions bookings from hotel reservations Booking.com’s hotel focus has given way to a strategy to serve travelers at every portion of the trip. Source: Hotel Marketing Booking.com decoupling attractions bookings from hotel reservations
Brand is a major success driver for direct booking strategies When it comes to driving more direct bookings with brand-related strategies, localization, good pricing and loyalty schemes can help you convert more customers on your website. Source: Hotel Marketing Brand is a major success driver for direct booking strategies
Google Trips could disrupt travel business As Google is tightening up integration between the various apps and services so that they work together, the impact on travel sites remains to be seen. Source: Hotel Marketing Google Trips could disrupt travel business