Hyatt's loyalty program members account for 75% of brand.com bookings Additionally, global room night penetration increased more than 500 basis points over the last year with World of Hyatt members representing 41% of all room bookings in the first quarter. Source: Hotel Marketing Hyatt's loyalty program members account for 75% of brand.com bookings
Is it time to include Airbnb in your comp set? Home-rental platforms have become such a part of the travel industry that it might be time to included them in traditional hotel competitive sets. Source: Hotel Marketing Is it time to include Airbnb in your comp set?
What you need to know about changes to Facebook, Instagram, and WhatsApp The changes announced at this years Facebook F8 Conference will have real implications for how hotels market their properties and communicate with guests. Source: Hotel Marketing What you need to know about changes to Facebook, Instagram, and WhatsApp
Corporate travel: Sabre survey reveals trends shaping booking behaviour in Asia Pacific Sabre reveals the results of a survey that compiles insight from over 70 corporate travel management companies (TMCs) from across Asia Pacific, revealing the latest trends in terms of regional bookings. Source: Hotel Marketing Corporate travel: Sabre survey reveals trends shaping booking behaviour in Asia Pacific