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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Expedia data shows hotel preferences of Chinese travelers

Expedia data shows hotel preferences of Chinese travelers Chinese travelers are broadening their accommodation choices, with an impressive 55 percent staying at independent hotels with local flavor, versus 49 percent at international chains. Source: Hotel Marketing Expedia data shows hotel preferences of Chinese travelers

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Luxury fashion-branded hotels aim to exceed Chinese expectations

Luxury fashion-branded hotels aim to exceed Chinese expectations It is said the future of luxury lies at the intersection of luxury and fashion, a nexus attractive to Chinese consumers who are still driven by brands and status in making purchase decisions. Source: Hotel Marketing Luxury fashion-branded hotels aim to exceed […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

TripAdvisor evolution could benefit travel agents

TripAdvisor evolution could benefit travel agents TripAdvisor’s announcement that it intends to become the ‘Facebook of travel’ is being tipped as an opportunity for agents to establish themselves as influencers on the world’s most-used travel site. Source: Hotel Marketing TripAdvisor evolution could benefit travel agents

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

The case for hotel distribution mapping

The case for hotel distribution mapping What if you could ensure your properties are always available for sale, properly displayed by your distributors, automatically giving you a competitive advantage? This is what distribution mapping allows hotel suppliers to do. Source: Hotel Marketing The case for hotel distribution mapping

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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