Why travelers expect brands to deliver an omnichannel experience from start to end? It has become the trend for customers to reach out to several touchpoints for inspiration, price comparisons and customer reviews before finally choosing between different services. Source: Hotel Marketing Why travelers expect brands to deliver an omnichannel experience from start to end?
Airbnb’s OYO investment could be its ticket to the East Indian budget hotel chain OYO has managed to impress the US company that had inspired it in the first place. Source: Hotel Marketing Airbnb’s OYO investment could be its ticket to the East
6 anomalies in your hotel website analytics data We get questions from our clients on a regular basis when something in their data doesn’t feel right, has had a sudden change, or just doesn’t make sense. Source: Hotel Marketing 6 anomalies in your hotel website analytics data
What is your hotel's optimal business mix and how can you calculate it? Jennifer Hill, VP of Client Engagement, explains the two core components that make up Kalibri Labs’ proprietary Optimal Business Mix (OBM) algorithm. Source: Hotel Marketing What is your hotel's optimal business mix and how can you calculate it?