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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Inbound travel to the U.S. dropped in first half of 2017

Inbound travel to the U.S. dropped in first half of 2017 International travel to the U.S. declined 3.9 percent year-over-year and overseas travel to the U.S. fell 5.7 percent year-over-year for the first half of 2017. Source: Hotel Marketing Inbound travel to the U.S. dropped in first half of 2017

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Making sense of the blockchain blur in travel

Making sense of the blockchain blur in travel Understanding what blockchain does, the likely use cases for the travel industry and implications for widespread disruption, remains something of a blur. Source: Hotel Marketing Making sense of the blockchain blur in travel

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

OTAs lead in customer engagement, can hotels still catch up?

OTAs lead in customer engagement, can hotels still catch up? Human engagement alone is not going to be a key differentiator for hotels. OTAs are engaging with consumers on a technology level, and that engagement is often much more relevant than somebody speaking to me at a hotel. Source: Hotel […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Hotels need startups more than ever

Hotels need startups more than ever With higher demands for accommodation comes much higher expectation from hotel guests, and more sophisticated ones, which trigger the need for startup innovation in the hospitality sector. Source: Hotel Marketing Hotels need startups more than ever

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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