TripAdvisor foray into social media fraught with obstacles Why is someone going to take time out of their day while they’re on Facebook, Instagram, whatever, and go over to TripAdvisor to create this new network? Source: Hotel Marketing TripAdvisor foray into social media fraught with obstacles
‘A third of TripAdvisor reviews are fake’ as cheats buy five stars Hotels and restaurants are trying to cheat their way to the top of TripAdvisor amid claims that as many as one in three reviews is fake, The Times reveals. Source: Hotel Marketing ‘A third of TripAdvisor reviews are fake’ as cheats buy five stars
Hotel Trends 2019: Lower guest acquisition costs through direct booking Hospitality consultant and Adjunct Professor at the NYU Jonathan M. Tisch Center for Hospitality Bjorn Hanson talks about hotel trends for 2019. Source: Hotel Marketing Hotel Trends 2019: Lower guest acquisition costs through direct booking
Booking.com will pay for internet access to its site in emerging markets Booking.com has signed on to try a new blockchain-based data marketplace aimed at helping brands connect with users in emerging markets. Source: Hotel Marketing Booking.com will pay for internet access to its site in emerging markets