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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Are your forms ready for GDPR? Benchmark yourself here

Are your forms ready for GDPR? Benchmark yourself here Reworking your acquisition plan, beginning with your subscribe forms, will help you do a better job of connecting with customers and launching email conversations that lead to a stronger email program. Source: Hotel Marketing Are your forms ready for GDPR? Benchmark […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Hilton follows Marriott on group commission cuts

Hilton follows Marriott on group commission cuts Hilton will cut the commissions it pays to third-party group and meetings planners at hotels in the U.S. and Canada from 10 percent to 7 percent effective Oct. 1. Source: Hotel Marketing Hilton follows Marriott on group commission cuts

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Could Airbnb and Amazon drive OTAs out of business?

Could Airbnb and Amazon drive OTAs out of business? Expedia and Booking.com have little chance of going the way of Blockbuster. But in owning some 80 percent of the online booking market, an outside challenge isn’t only inevitable, it’s welcomed. Source: Hotel Marketing Could Airbnb and Amazon drive OTAs out […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

OTA Insight talks disruptive channels, OTA-hotel relationships

OTA Insight talks disruptive channels, OTA-hotel relationships As the hospitality industry is in the midst of enormous change with new entrants and distribution channels making for a complex mix, OTA Insight observes the trends and how they might shake out. Source: Hotel Marketing OTA Insight talks disruptive channels, OTA-hotel relationships

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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