ADR growth behaving differently than in past cycles Despite peak occupancy, U.S. hotels are suffering from stagnant rate growth. STR data shows the “rate paradox” is affecting properties across chain scales and hurting new supply. Source: Hotel Marketing ADR growth behaving differently than in past cycles
Google’s new travel tool to help vacationers find free activities in new cities The tool, called Touring Bird, is a website designed for mobile that lists tours, attractions, and activities to do in popular travel destinations. Source: Hotel Marketing Google’s new travel tool to help vacationers find free activities in new cities
How the hotel-OTA relationship has matured Panelists on the “Two decades of love and hate: OTAs” session at the recent Hotel Data Conference shared their experiences and observations of the evolving relationship between hoteliers and OTAs. Source: Hotel Marketing How the hotel-OTA relationship has matured
How travel agents are working differently with technology Relationship between travel advisors and their clients is boosted by technology but not controlled by it, according to Phocuswright’s U.S. Travel Agency Distribution Landscape: 2016-2021 Source: Hotel Marketing How travel agents are working differently with technology