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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

US travelers are heavy users of loyalty programs

US travelers are heavy users of loyalty programs Loyalty programs are closely associated with the travel industry in the public’s mind – and for good reason. New data from Phocuswright found that four in five US travelers were members of some type of travel-related loyalty program. Source: Hotel Marketing US […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Travelport shifting strategy to higher-growth online channel

Travelport shifting strategy to higher-growth online channel The company’s mix of business continues to pivot toward the fast-growing online channel, which in Q3 saw a revenue climbed 30%, thanks to transaction growth with several major European and Asian OTAs. Source: Hotel Marketing Travelport shifting strategy to higher-growth online channel

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Amadeus and IHG delay Guest Reservation System rollout to 2019

Amadeus and IHG delay Guest Reservation System rollout to 2019 Amadeus has made a big bet on tech services for the hotel industry, and InterContinental Hotels Group has been its high-profile launch partner for Amadeus’ new guest reservation system. Source: Hotel Marketing Amadeus and IHG delay Guest Reservation System rollout […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Travelzoo is having trouble figuring out life after metasearch

Travelzoo is having trouble figuring out life after metasearch As the overall online daily deals mania has subsided in tandem with an improved global economy, booking sites which made their name in the discount space have languished. Source: Hotel Marketing Travelzoo is having trouble figuring out life after metasearch

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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