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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Expedia: Optimizing sponsored listings for hotels

Expedia: Optimizing sponsored listings for hotels One of the keys to building sponsored listings that engage travel shoppers is optimization of the images and copy. Source: Hotel Marketing Expedia: Optimizing sponsored listings for hotels

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Categories: Marketing Articles
Posted by marketingcomgr

Expedia to use AI to improve online search in Asian languages

Expedia to use AI to improve online search in Asian languages Expedia will use Artificial Intelligence to enhance travel search query understanding and improve the accuracy of search query resolution in Asian languages. Source: Hotel Marketing Expedia to use AI to improve online search in Asian languages

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Categories: Marketing Articles
Posted by marketingcomgr

Brand.com hotel bookings exceed all other channels for first time

Brand.com hotel bookings exceed all other channels for first time July marked the first time in history Brand.com exceeded the share of hotel room nights booked through every other channel, as shown by the Kalibri Labs’ Hotel Industry Performance Overview. Source: Hotel Marketing Brand.com hotel bookings exceed all other channels […]

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Categories: Marketing Articles
Posted by marketingcomgr

Ctrip changing name to Trip.com Group

Ctrip changing name to Trip.com Group Ctrip will become the third major online travel agency to change its name since 2018. The new proposed brand for the Shanghai-based company would be Trip.com Group Ltd. Source: Hotel Marketing Ctrip changing name to Trip.com Group

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Categories: Marketing Articles
Posted by marketingcomgr
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