TripAdvisor most widely used for restaurant reviews TripAdvisor has released results of a new international diner survey which explored restaurant decision-making among diners in five countries: the US, the UK, Spain, France and Italy. Source: Hotel Marketing TripAdvisor most widely used for restaurant reviews
Google testing “similar hotels” feature Brad Brewer who follows Google’s hotel search results really closely spotted Google now showing a “similar hotels” carousel in the local knowledge panel of a hotel result in Google Maps. Source: Hotel Marketing Google testing “similar hotels” feature
How Booking.com plans to keep its edge over Airbnb Booking.com’s focus on being an “extremely data-driven company” is likely part of its strategy, as machine learning is already heavily integrated into its process. Source: Hotel Marketing How Booking.com plans to keep its edge over Airbnb
Expedia throws a wrinkle into travel packages Saying that 46% of U.S. travelers prefer to book their flight and hotel separately, Expedia will enable customers to book discounted hotels after they purchase their airfare on Expedia. Source: Hotel Marketing Expedia throws a wrinkle into travel packages