How Booking.com is trying to solve travel’s pain points Travel is full of discovery – sometimes not for the better. The CMO of Booking.com explains how the company is trying to ease some of those unhappy surprises. Source: Hotel Marketing How Booking.com is trying to solve travel’s pain points
Study: 56% of travel search queries are open to competition Work done on travel and hospitality internet searches by Conductor negates a lot of the industry’s perceived wisdom. Despite the power of the giants, there seems to be plenty of spare space for competition. Source: Hotel Marketing Study: 56% of travel search queries are open to competition
3 surprising insights about luxury consumers Luxury goods were once an old, rich, white man’s game. But a growing – and soon to be majority – clientele of luxury buyers has been quietly diversifying and defying old profiles. Source: Hotel Marketing 3 surprising insights about luxury consumers
Airbnb told to be clearer on total cost of bookings Airbnb has been warned that its terms and conditions fall foul of EU consumer rules, especially on pricing. Source: Hotel Marketing Airbnb told to be clearer on total cost of bookings