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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

TripAdvisor takes a hit, but remains strong online brand

TripAdvisor takes a hit, but remains strong online brand TripAdvisor fell from the top spot to No. 2 on Engagement Labs’ list of top-performing online travel brands, eclipsed by Expedia. Source: Hotel Marketing TripAdvisor takes a hit, but remains strong online brand

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Egencia recognizes top-performing hotels

Egencia recognizes top-performing hotels Egencia announced this year’s winners of its Top 100 Preferred Corporate Hotel awards program. Finalists were selected based on popularity, pricing, desirable amenities to corporate travelers, customer service and overall guest experience in 2017. Source: Hotel Marketing Egencia recognizes top-performing hotels

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Hyatt realigns corporate leadership team, eliminates Global CMO position

Hyatt realigns corporate leadership team, eliminates Global CMO position The key changes, expected to be completed in the second quarter of 2018, include the formation of a new commercial services portfolio at the Executive Committee level that will combine guest and customer engagement functions under a new chief commercial officer […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Travel marketers react to Facebook’s News Feed change

Travel marketers react to Facebook’s News Feed change Mark Zuckerberg’s vision to make Facebook’s interactions more meaningful is not a day of reckoning for brands; it’s elevating the information transfer between brands and consumers. Source: Hotel Marketing Travel marketers react to Facebook’s News Feed change

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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