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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

The parts of customer service that should never be automated

The parts of customer service that should never be automated The economics of service automation aren’t universally rosy, as current technology is functionally limited, requiring people to seek out in-person help in addition to using automated services. Source: Hotel Marketing The parts of customer service that should never be automated

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Is Google Flights the OTA antidote?

Is Google Flights the OTA antidote? If Google Flights can successfully drive a higher volume of referrals while maintaining its attractive conversion rates, then they just may be able to deliver on that original metasearch “OTA antidote” promise. Source: Hotel Marketing Is Google Flights the OTA antidote?

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Hotel executives sound off on industry’s new normal

Hotel executives sound off on industry’s new normal Given the prolonged period of positive revenue-per-available-room growth, record-setting hotel demand and a generally positive outlook on the U.S. economy, hoteliers continue to be optimistic about their business. Source: Hotel Marketing Hotel executives sound off on industry’s new normal

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Carlson Rezidor rebrands as Radisson Hotel Group

Carlson Rezidor rebrands as Radisson Hotel Group Change is underway at Carlson Rezidor as the brand focuses on its future. Among it’s notable changes – the rebranding of the company into Radisson Hotel Group. Source: Hotel Marketing Carlson Rezidor rebrands as Radisson Hotel Group

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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