Most GDPR emails unnecessary and some illegal, say experts

Most GDPR emails unnecessary and some illegal, say experts Many companies, acting based on poor legal advice, a fear of fines of up to €20m and a lack of good examples to follow, have taken what they see as the safest option for hewing to the GDPR: asking customers to renew their consent for marketing communications and data processing. Source: Hotel Marketing Most GDPR emails unnecessary and some illegal, say experts