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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Expedia vows to disrupt the hotel revenue management sector

Expedia vows to disrupt the hotel revenue management sector Expedia has set out its determination to disrupt the hotel revenue management sector with its next generation of technology for its hospitality partners. Source: Hotel Marketing Expedia vows to disrupt the hotel revenue management sector

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Booking.com marketing chief on its strategy for China

Booking.com marketing chief on its strategy for China Pepijn Rijvers, CMO of Booking.com talks localization, partnerships and alternative accommodation and how they apply to China. Source: Hotel Marketing Booking.com marketing chief on its strategy for China

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

GBTA unveils all-new digital platform at gbta.org

GBTA unveils all-new digital platform at gbta.org The new digital platform is easy to use, mobile-friendly, streamlined and most importantly makes searching for information simple. Source: Hotel Marketing GBTA unveils all-new digital platform at gbta.org

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Is Expedia stepping into metasearch territory?

Is Expedia stepping into metasearch territory? It looks like Expedia is experimenting with the so-called ‘Amazon model’ already employed by Ctrip in China – providing a platform that allows other retailers to sell on their site. Source: Hotel Marketing Is Expedia stepping into metasearch territory?

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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