Booking.com reveals where sustainable travel is headed in 2018 The green travel trend continues to gain momentum with a large majority of global travelers stating that they want to travel sustainably, and nearly four in 10 confirming that they often or always manage to do so. Source: Hotel Marketing Booking.com reveals where sustainable travel is headed in 2018
Morocco takes aim at Airbnb, Booking.com Moroccan officials have placed Airbnb and Booking.com in their cross-hairs, looking to level the playing field for traditional hotels as a “new reality” forces Africa’s biggest tourism destination to re-evaluate efforts to drum up business. Source: Hotel Marketing Morocco takes aim at Airbnb, Booking.com
The future of guest retention: Building loyalty in a disloyal age Maintaining and generating guest loyalty is a greater hardship for hotels than ever before. With so many accommodation choices and peer-reviewed content to consume, attracting a return guest can be a real challenge. Source: Hotel Marketing The future of guest retention: Building loyalty in a disloyal age
Sabre pushes for seamless end-to-end travel When a traveler books a trip, they think they book one end-to-end experience. But what is often revealed when their plans are disrupted is that for each segment of the travel industry they touch, that customer exists in a supplier silo. Source: Hotel Marketing Sabre pushes for seamless end-to-end travel