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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

AR, VR, and wearables emerge as travel industry disruptors

AR, VR, and wearables emerge as travel industry disruptors New analysis by Adobe Digital Insights has found at least eight of the largest hotel brands have tested some kind of VR experience during the past six months. Most of these experiences were programs that paired VR devices with consumers’ mobile […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Airbnb settles lawsuit with San Francisco

Airbnb settles lawsuit with San Francisco As part of the settlement, Airbnb will offer a streamlined registration process to hosts that makes it easy to register their short-term rental with the city and obtain a business license through Airbnb’s platform. Source: Hotel Marketing Airbnb settles lawsuit with San Francisco

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Expedia gross bookings rise 14%

Expedia gross bookings rise 14% Expedia reported gross bookings up 14 percent year over year for the first quarter. But its marketing expenses also rose, up 22 percent year over year. Source: Hotel Marketing Expedia gross bookings rise 14%

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Expedia looks to Trivago and HomeAway to propel future growth

Expedia looks to Trivago and HomeAway to propel future growth Trivago, Egencia and HomeAway are clearly the up-and-coming business units within the Expedia arsenal and officials didn’t try to contain their exuberance for the brands’ performance and projected trajectories. Source: Hotel Marketing Expedia looks to Trivago and HomeAway to propel […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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