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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Uber picks Expedia’s Dara Khosrowshahi as new CEO

Uber picks Expedia’s Dara Khosrowshahi as new CEO Khosrowshahi would take on the daunting task of mending Uber’s image, repairing frayed relations among investors, rebuilding employee morale and creating a profitable business after seven years of losses. Source: Hotel Marketing Uber picks Expedia’s Dara Khosrowshahi as new CEO

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Lastminute.com sees 30% growth in its media brand

Lastminute.com sees 30% growth in its media brand The relaunched brand “The Travel People” works by using the OTA’s data to create customer profiles and automatically provide targeted adverts for products and services that are deemed relevant. Source: Hotel Marketing Lastminute.com sees 30% growth in its media brand

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

TUI taps blockchain tech for its BedSwap project

TUI taps blockchain tech for its BedSwap project Blockchain enables TUI to shift its owned hotel inventory between different points of sale according to the demand it is seeing and can flex its selling margins accordingly, by “integrating” TUI’s yield systems with the Blockchain. Source: Hotel Marketing TUI taps blockchain […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Creating the best user experiences for your travel website

Creating the best user experiences for your travel website By providing robust tools that greatly simplify user experience, a travel website will give customers an easy user experience and journey when they are using your site, making them more likely to book through you in the future. Source: Hotel Marketing […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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