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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Expedia leads $26 million round in hospitality startup ALICE

Expedia leads million round in hospitality startup ALICE Expedia’s idea with ALICE is to bring technology to the outdated hotel industry by offering up a system to run hotels on a single platform. Source: Hotel Marketing Expedia leads million round in hospitality startup ALICE

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Report: Poor online travel experiences leading to lost sales

Report: Poor online travel experiences leading to lost sales Travel companies may be losing conversions and sales opportunities due to disappointing online experiences, according to a new report. Source: Hotel Marketing Report: Poor online travel experiences leading to lost sales

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Muji ventures into hospitality

Muji ventures into hospitality The Japanese retailer is expanding its business from home goods to hotels. Set for the end of this year Muji is launching a property in Shenzhen. A second hotel, situated above its flagship store in Tokyo, will follow in 2019. Source: Hotel Marketing Muji ventures into […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

IHG’s mantra for localization in China – be “fully embedded”

IHG’s mantra for localization in China – be “fully embedded” What’s the toughest challenge for any global business or brand to resonate with consumers in China? It’s just not about data, technology, content, media planning and buying…there is more to it. Source: Hotel Marketing IHG’s mantra for localization in China […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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