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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

How buying GTA will strengthen Hotelbeds

How buying GTA will strengthen Hotelbeds With GTA under its belt, subject to regulatory approvals, and its acquisition announcement last February of Tourico Holidays, Hotelbeds will be by far the dominant, global B2B bedbanks player. Source: Hotel Marketing How buying GTA will strengthen Hotelbeds

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Travel-hacking millennials hit the road

Travel-hacking millennials hit the road Today, travel doesn’t just stand for getting from one destination to another for millennials. Traveling is a part of their identity – a vital experience that helps them understand, grow and continuously reinvent their sense of self. Source: Hotel Marketing Travel-hacking millennials hit the road

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Hilton embraces a ‘millennial mindset’ to meet customer expectations

Hilton embraces a ‘millennial mindset’ to meet customer expectations It’s no secret that millennials have high standards for customer experience, especially as companies like Amazon and Starbucks continue to raise the bar. The hospitality space is no exception, and Hilton has had to transform its business in numerous ways to […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Why hotels can’t compete on price alone

Why hotels can’t compete on price alone To fight the commoditisation brought about by an excessive focus on price, hotels must maintain unparalleled service levels with a strong brand focus. Source: Hotel Marketing Why hotels can’t compete on price alone

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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