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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Hotel room key cards could disappear within five years

Hotel room key cards could disappear within five years According to experts smartphone “keys” will be found as standard in hotels within five years, as big chains are replacing outdated key cards with the new hassle-free technology. Source: Hotel Marketing Hotel room key cards could disappear within five years

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Evolving in a digital world where convenience is the new loyalty

Evolving in a digital world where convenience is the new loyalty Digital has changed consumer expectations so much that convenience is now what drives customer loyalty – not love for any particular brand. Source: Hotel Marketing Evolving in a digital world where convenience is the new loyalty

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Are big OTAs abusing their power?

Are big OTAs abusing their power? The two global giants are not being fair to the consumer or to accommodation owners, argues David Weston, chairman of the UK B&B Association. Source: Hotel Marketing Are big OTAs abusing their power?

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

UK association hits out at Booking.com ‘abuse’

UK association hits out at Booking.com ‘abuse’ The UK association of small accommodation providers has complained to the UK’s Competition and Markets Authority and to the European Commission alleging Booking.com and Expedia engage in unfair and anti-competitive practices. Source: Hotel Marketing UK association hits out at Booking.com ‘abuse’

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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