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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

How travel sites use UI patterns to nudge customers

How travel sites use UI patterns to nudge customers Few industries have to cater to as diverse needs as the travel industry does. The best travel sites use a few combinations of UI patterns to drive immediate action and set the foundation for customer retention. Source: Hotel Marketing How travel […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Carlson Wagonlit Travel focuses on digital

Carlson Wagonlit Travel focuses on digital CWT has invested a lot over the past year in its digital capabilities as it tries to become the leading digital travel management company in the world. Last fall, the company introduced a digital strategy that it calls “CWT 3.0” to address a shift […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

‘Airlines don’t know it all’ on distribution

‘Airlines don’t know it all’ on distribution Airlines need to collaborate with the industry to develop new distribution capabilities, not “try to force practices on the industry”, says Ian Heywood, head of product and marketing at Travelport. Source: Hotel Marketing ‘Airlines don’t know it all’ on distribution

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

OnTheBeach getting better at online marketing

OnTheBeach getting better at online marketing As a UK-based short-haul beach holiday specialist, OnTheBeach believes that its scale and technological capability is giving it the lead over traditional tour operators in a competitive environment. Source: Hotel Marketing OnTheBeach getting better at online marketing

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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