Why affordable luxury hotels brands are heading to Asia Yotel and CitizenM might be better known in Europe and the United States but it won’t be long before they become familiar brands in Asia. Source: Hotel Marketing Why affordable luxury hotels brands are heading to Asia
Tackling GDPR compliance before time runs out Data protection has always been important. Now it’s becoming urgent. Here’s a McKinsey & Co. primer on how companies can adapt to the new rules. Source: Hotel Marketing Tackling GDPR compliance before time runs out
Expedia launches new suite of software and technology products for hotel partners The company is rolling out Expedia Powered Technology, a toolkit of technology, marketing and data offerings that grew out of testing inspiring by feedback from its hotel partners. Source: Hotel Marketing Expedia launches new suite of software and technology products for hotel partners
OTAs and hotels aren’t bidding as much on TripAdvisor as they used to The softness in pricing in TripAdvisor’s hotel auction, along with a greater-than expected shift of consumers perusing hotels to mobile devices, which monetize lower than desktop levels, led TripAdvisor to lower its click-based and transaction revenue growth expectations for 2017. Source: Hotel Marketing OTAs and hotels aren’t bidding as much on TripAdvisor as they used to