GBTA unveils all-new digital platform at gbta.org The new digital platform is easy to use, mobile-friendly, streamlined and most importantly makes searching for information simple. Source: Hotel Marketing GBTA unveils all-new digital platform at gbta.org
Is Expedia stepping into metasearch territory? It looks like Expedia is experimenting with the so-called ‘Amazon model’ already employed by Ctrip in China – providing a platform that allows other retailers to sell on their site. Source: Hotel Marketing Is Expedia stepping into metasearch territory?
Expedia reveals key travel insights at Partner Conference New generational data released by Expedia at its global Partner Conference in Las Vegas this week, has revealed that when planning a trip, American, British and Chinese travellers prioritise trip activities, once in a lifetime and cultural experiences above all else. Source: Hotel Marketing Expedia reveals key travel insights at Partner Conference
Facebook wants to get more like Google in identifying traveler intent The travel industry would like to see Facebook advertising, including its Dynamic Ads for Travel, improve so there would be a hedge against Google’s power in digital marketing. Source: Hotel Marketing Facebook wants to get more like Google in identifying traveler intent