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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Boutique hotels should focus on human connection

Boutique hotels should focus on human connection It’s genuinely not enough for a boutique or lifestyle hotel to just look good anymore. Looks can only go so far, but real, genuine hospitality and customer service are what will convince customers to book, and to return, for years to come. Source: […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Business travelers are a prime target for hackers

Business travelers are a prime target for hackers Thanks to the rapid ascent of spymail – email that secretly reveals a recipient’s location and behavior when it is opened – criminals can invade an out-of-office executive’s inbox to steal confidential information. Source: Hotel Marketing Business travelers are a prime target […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

OTAs are way behind times, says Priceline founder

OTAs are way behind times, says Priceline founder For Priceline’s Founder Jay Walker the phone and mobile changes everything, then you add augmented reality, artificial intelligence, and big data . . . and today’s version of OTA is going to seem like a dial phone. What’s different now is that […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

For Expedia rumors of online booking war are exaggerated

For Expedia rumors of online booking war are exaggerated Expedia CEO Dara Khosrowshahi said at the Skift Global Forum 2016 in New York City that the very notion that hotel companies like Marriott International and airlines are at war with online travel booking sites is a mistaken way to look […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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