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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

The balance of power for selling hotel rooms

The balance of power for selling hotel rooms Multiple industry participants view the recent spurt of hotel consolidation as a trend that fuels a rivalry against the major OTAs. While there are other overarching factors, this is certainly a facet to consider. Source: Hotel Marketing The balance of power for […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

As Google experiments with a mobile first index, what does it mean for SEO?

As Google experiments with a mobile first index, what does it mean for SEO? Although mobile first indexing is at an early stage – with Google itself admitting there are still many challenges to overcome – it no doubt signals an important shift that website design and SEO will have […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Google on how people use their phones for travel

Google on how people use their phones for travel In today’s mobile-first world, people turn to their phones constantly to help make travel decisions. In a new report, Google shares insight into the role our phones play in making travel decisions. Source: Hotel Marketing Google on how people use their […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Hotel bookings coming soon to Amazon Alexa

Hotel bookings coming soon to Amazon Alexa Expedia customers can now use Amazon’s Alexa to ask for flight updates. While the latest skill can also be used to ask questions about hotel bookings, Expedia says its working hard to bring hotel and flight bookings to Amazon Alexa soon. Source: Hotel […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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