Lodging demand increases, according to PwC Encouraged by the prospect of a strengthening economy, US lodging performance continued to improve in the first quarter of 2017 according to the updated lodging forecast released today by PwC US. Source: Hotel Marketing Lodging demand increases, according to PwC
ABC Global Services launches hotel sourcing division Travel agency support company ABC Global Services has launched HotelConnex Sourcing Solutions to source hotels on behalf of travel management companies and corporate clients. Source: Hotel Marketing ABC Global Services launches hotel sourcing division
Why having a location-first marketing strategy pays off Social networks have gone mobile over the last decade and that mobility has unlocked a treasure trove of location-specific data for businesses to thrive over competitors. Source: Hotel Marketing Why having a location-first marketing strategy pays off
Understanding events on Facebook Dynamic Ads for Travel Events are the travel-specific intent signals that the Facebook pixel captures when a user performs an action on an advertiser’s site. Here’s some insight on event-based strategies on Facebook for hotels. Source: Hotel Marketing Understanding events on Facebook Dynamic Ads for Travel