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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Metasearch helps hoteliers drive direct bookings

Metasearch helps hoteliers drive direct bookings By understanding the value proposition that makes metasearch so unique, you can begin to minimize the dependency that you have on big booking sites. Source: Hotel Marketing Metasearch helps hoteliers drive direct bookings

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Dressing for access: Wearable technology and travel

Dressing for access: Wearable technology and travel While wearable technology has grabbed the attention of the travel industry at several times in recent years, various barriers and limitations have kept such devices from having any significant impact. Source: Hotel Marketing Dressing for access: Wearable technology and travel

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Understanding guest experience and loyalty

Understanding guest experience and loyalty Experience Hotel recently analyzed over 100,000 hotel bookings to look at how guests travel, how they book, what they want and how that affects guest loyalty. Source: Hotel Marketing Understanding guest experience and loyalty

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Expedia expects hotel commissions to come down

Expedia expects hotel commissions to come down Expedia Group CEO Dara Khosrowshahi expects commissions to come down as the OTA looks to pass on lower fixed costs achieved through growth not only to shareholders but hotel partners. Source: Hotel Marketing Expedia expects hotel commissions to come down

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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