More business travelers booking their hotel stays on their own The trend is aided by technology, as travelers increasingly use mobile devices to book their business trips. In companies with travel policies, more than half of all employees book their hotels on mobile devices, according to Phocuswright. Source: Hotel Marketing More business travelers booking their hotel stays on their own
Travel managers make mobility the biggest priority in corporate travel Sabre Corporation’s 2017 Asia Pacific Corporate Traveler Study shows 80% of travel managers believe mobility is their biggest priority, with companies struggling to stay on top of those who deviate from their policy. Source: Hotel Marketing Travel managers make mobility the biggest priority in corporate travel
Bookira uses blockchain technology to ease online booking process Bookira hopes to create a safer and easier online booking experience with the introduction of the Bookira token (BKT), a decentralized cryptocurrency that uses blockchain technology. Source: Hotel Marketing Bookira uses blockchain technology to ease online booking process
Apple iterates. What’s important for marketers? With its customary flair for presentations and tight narrative for announcing several new products, Apple iterated on its product lines with compelling additional features pushing users to upgrade. If you’re a marketer, here’s what you should know. Source: Hotel Marketing Apple iterates. What’s important for marketers?