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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

Competition has kept GDS vendors from cutting incentives

Competition has kept GDS vendors from cutting incentives GDS incentives are better than ever, despite the intentions of the vendors to cut back or at least stem the rate of increase. The cause of the increases is the intense competition for travel agency loyalty. Source: Hotel Marketing Competition has kept […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Airline demand slows for third consecutive month

Airline demand slows for third consecutive month Continuing terrorist activity, fallout from the Brexit vote and the fragile sate of the global economy will continue to weigh on airlines, Iata has warned. Source: Hotel Marketing Airline demand slows for third consecutive month

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

lastminute.com offers more relevant and targeted advertising

lastminute.com offers more relevant and targeted advertising lastminute.com group launched a new media business to help brands – especially retail brands – reach millions of travelers through its network of online travel services. Source: Hotel Marketing lastminute.com offers more relevant and targeted advertising

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

AccorHotels using location to listen to guest chatter on social media

AccorHotels using location to listen to guest chatter on social media AccorHotels uses location data to collate all the content posted online about a hotel and enables the hotel to interact with existing guests and customers. Source: Hotel Marketing AccorHotels using location to listen to guest chatter on social media

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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