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archive-title Category Archives: Marketing Articles

Category Archives: Marketing Articles

Category Archives: Marketing Articles

The TripAdvisor cheat sheet for hotel marketers

The TripAdvisor cheat sheet for hotel marketers Hive Marketing’s short eBook will give you more than 50 tips, tactics, and examples you can use to transform your hotel’s online reputation – without doing anything shady. Source: Hotel Marketing The TripAdvisor cheat sheet for hotel marketers

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Hotels no longer sell rooms, they sell experiences

Hotels no longer sell rooms, they sell experiences That’s how the newest generation of travelers are viewing hospitality and – in the face of stiff competition from the likes of Airbnb and HomeAway – big hotel brands are having to adjust to meet the expectations of their discerning new clientele. […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Airbnb and Priceline fight to be the first stop in travel planning

Airbnb and Priceline fight to be the first stop in travel planning At first glance, hotel-booking giant Priceline and alternative accommodations hub Airbnb may not seem like obvious competitors. But as with all great rivalries, each company needs what the other has in abundance. Source: Hotel Marketing Airbnb and Priceline […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com

Chinese outbound travelers shrug off declines in yuan value

Chinese outbound travelers shrug off declines in yuan value When the yuan fell to 6.58 to the US dollar, the lowest level in five years, alarm bells rang in some sectors, but not in the tourism industry, which continues to remain sanguine. Source: Hotel Marketing Chinese outbound travelers shrug off […]

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Categories: Marketing Articles
Posted by markus busch hotelmarketing com
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