STR acquired for 0M Real estate analytics group CoStar has paid $450 million to acquire STR, formerly Smith Travel Research. Source: Hotel Marketing STR acquired for 0M
Expedia study reveals technology investment priorities for hotels Chain hotels 77% more likely to increase technology investments, while independent counterparts prioritize room renovation. Source: Hotel Marketing Expedia study reveals technology investment priorities for hotels
Hotelier’s guide to 2020 digital marketing & technology budget planning Budgeting season is a time to analyze your hotel’s marketing and technology initiatives from the previous year and set a new plan in action to start off 2020 on the right foot. Source: Hotel Marketing Hotelier’s guide to 2020 digital marketing & technology budget planning
Global hotel pipeline soars to new heights Lodging Econometrics has compiled construction pipeline counts for every country and market, revealing a record high of rooms around the world. Source: Hotel Marketing Global hotel pipeline soars to new heights